Midol

We recently completed an ad for Midol that features a series of women candidly sharing the real reasons why they can’t go to work, hang out, or meet up with friends. This powerful ad aims to shed light on the impact of menstrual pain and the importance of addressing it openly.

Our team was responsible for the final touches on this impactful piece. We handled the color grading, ensuring each scene looked vibrant and cohesive. We also managed the sound mix, balancing the audio to highlight the women’s voices and enhance the overall message. Finally, we encoded the video to meet broadcast specifications, ensuring it was ready for widespread distribution.

This project allowed us to contribute to a campaign that not only promotes a product but also fosters an open conversation about menstrual health.