DSTNC

DSTNC is a premium cycling apparel company that brings European brands to the American market. After working with them as a photo assistant on a smaller project, I was brought on to produce their Fall campaign photoshoot.

We spent two days shooting across multiple locations in upstate New York, creating photo and video content for their Fall and holiday marketing. My responsibilities began in pre-production, where I helped search for the photographer and talent, and scouted interior locations for the shoot.

Since the client was offsite for this shoot, my primary responsibility was communicating her vision to the crew on set, making sure we captured everything outlined in the brief. I also managed all product on set, keeping track of wardrobe pieces and working with talent to ensure proper styling and fit that met their high standards.